For more than 60 years, the Reckhaus company has specialised in the production and distribution of indoor insect control products. With the Insect Respect seal of quality, the company is initiating a fundamental change in the market. The trigger for the corporate change and the globally unique compensation model was the dialogue with the Swiss conceptual artists Frank and Patrik Riklin. They initiated the counter-movement "save instead of kill" and in 2012, together with Hans-Dietrich Reckhaus, implemented the art action "Save flies in Deppendorf". (www.fliegenretten.de). The concept behind it has since been continuously developed by experts and applied with numerous activities in research and practice.

Stop the trade in insecticides and only promote and save insects? That would be a possible path, but one that would not lead anywhere. Because the demand for insecticides will remain. We are taking on the challenge of finding ecologically and economically sensible answers to this - look out for the Insect Respect seal next time you shop.